Chief Marketer Staff

• OnlineOfficeSupplies.com Teams With Big Planet

  OnlineOfficeSupplies.com, Frederick, MD, a Web-based office supply superstore, and Big Planet, the InterNetworking Company, have teamed up to provide

• MasterCard, Microsoft Unveil Purchasing System

  Microsoft Corp., MasterCard International Inc. and Clarus Corp. have launched an integrated Internet-based corporate purchasing mechanism..For this project,

• First Internet Franchise Has Lead Buyer

  Americorp Marketing Inc., (AMI) White Plains, NY, today announced the lead buyer for (http://www.americorp.net), the country’s first Internet franchise.

• Short Cut

  Abacus Direct Corp., Westminster, CO, has made the following promotions: Joni Hargitt to associate manager, client acquisition; Laura Pollard to catalog

• Direct Focus Files for a Public Offering

  Direct Focus Inc., a Vancouver-based fitness product direct marketer, has filed today with the Securities and Exchange Commission to sell 1 million shares

• Tiffany Reports Earnings Gains in Quarter and Year

  Tiffany & Co., the New York-based jewelry cataloger/retailer reported its net earnings rose 27% to $53.3 million in the fourth quarter and 24% to $90.1

• Fingerhut Manages Arizona Mail Order Lists

  Fingerhut Cos. Inc., Minneapolis, is the new manager of Arizona Mail Order’s (AMO) list rental business. AMO’s file includes the following catalogs: Old

• Acxiom Names Ex-Clinton Aide Mclarty to its Board

  Mack McLarty, former aide to president Bill Clinton and chairman of the McLarty Cos. Inc., Little Rock, AR, has joined the board of directors of database

• A2b Music Taps Alliance for Digital Downloading

  a2b music, AT&T’s digital music distribution system, has tapped Web site developer Alliance Entertainment Corp. to develop a2b music’s digital distribution

• House Bill Would Crack Down on Credit Card DM Copy\

  A bill to amend the Truth in Lending Act requiring more disclosures in credit card solicitations has been introduced in the House by Rep. John LaFalce