Chief Marketer Staff
-
New President At NM Direct
The Neiman Marcus Group Inc. named Sharen Jester Turney president and chief executive officer of NM Direct, the Neiman Marcus’s Texas-based catalog company.
-
CoolSavings Settles First Dispute Over Its E-Coupon Patent
CoolSavings, Chicago, said it has settled with XAdvantage of Los Altos, CA, for infringement of CoolSavings’ patent for its coupon and sales promotions
-
Acquisitions Boost Fortunes of American Educational Products
American Educational Products Inc., Boulder, CO, had $11.7 million in sales during fiscal 1998, up 39% from $8.4 million in fiscal 1997. For the year,
-
DIRECT Listline
just nikii : ) Buyers A 212,860-name 10-month just nikki : ) buyers file. This catalog features causal clothing and accessories for girls and young women,
-
Anti-Piracy, EU Compliance Issues At Congressional Hearing
The number of years databases should be protected before third parties can use or copy them without permission became an issue last week at the first
-
Experian Reorganizes Operations, Appoints Two CEOs
Experian, Orange, CA, Thursday announced changes to its operational structure. The company’s four separate operational divisions have been combined into
-
DIRECT Listline
Warner Home Video This list identifies 84,990 active video buyers. These individuals have purchased home videos.Cost: $95/MSelections: Six-month hotline,
-
Short Cut
Cincom Systems Inc., Cincinnati, and Orbis GmbH, Saarbrucken, Germany, plan to form a joint venture company to market Customer Relationship Management
-
Live From London: U.S. DMA Plans Foreign-Exchange Program
The U.S. Direct Marketing Association is planning to start an “itinerary” program to help educate DMers who want to begin international operations.Charles
-
Peapod Launches Online Research Service
Internet grocer Peapod Inc., Skokie, IL, has started an online research service designed to provide consumer goods companies with information about the