Chief Marketer Staff

• First Data To Acquire Huge Chunk of Paymentech

  Electronic payment services provider First Data Corp., based in Atlanta, has signed definitive agreements with Bank One Corp and merchant credit-card

• Diller Eyes Two Film Companies, But Won’t Be “Big Studio Guy”

  Barry Diller, chairman, USA Networks wants to buy October Films and Gramercy Pictures as part of a strategy of “vertical integration” but has no plans

• Aircraft Companies Debut Training Catalog

  FlightSafety Boeing Training International, a Seattle-based provider of airline training, has issued what it claims to be the industry’s first single

• Jenny Craig Uses Internet to Sell New Nutritional Supplements

  Jenny Craig, Inc., La Jolla, CA will roll out an online promotional campaign including use of search engines and banner advertisements on key Internet

• Payforview.com To Offer DRTV Ads On Internet

  Payforview.com, Reno, NV, is matching DRTV spots with the e-commerce. Advertisers will be able to create a link in the ads which would allow viewers to

• Short Cuts

  Sanchez Computer Associates, Inc., Malvern, PA, has completed its acquisition of ArTech Financial Technology Services, Inc., kicking off the firm’s e-banking

• WCJ Appoints Two New Executive Vice Presidents

  Wunderman Cato Johnson, New York, has created two new positions. The first, executive vice president, worldwide practice leader, teleservices, has been

• DIRECT Listline

  Pet Care Pak Insert Program This never-before-available program from Snyder Marketing Services offers space in up to 250,000 dog paks and 150,000 cat

• Ease of Shopping Key to Internet Commerce Experience: Survey

  Thirty-nine percent of consumers with Internet access say they are going to brick-and-mortar stores less frequently, according to the Shopping 2000 survey

• New President At Havana Cigar Club

  The Havana Group Inc. appointed Gary J. Corbett president. He had been vice president, Fred Stoker & Sons. The Havana Group operates the Web site-based