Chief Marketer Staff

• I-Traffic Sets Up Affiliate Services Group

  Interactive advertising agency i-traffic (http://www.i-traffic.com), based in New York, has launched an affiliate network services group to help online

• Bombay Co. and Sherwin-Williams Ink Joint Marketing Pact

  The Bombay Co., Inc., and Sherwin-Williams Paint Stores have entered into a joint marketing program.Under the terms of the agreement, Bombay and Sherwin-Williams

• Entertainment Boulevard to Acquire the eMarket Group

  Entertainment Boulevard (http://www.entertainmentblvd.com) has signed a letter of intent for a stock acquisition of The eMarket Group, the parent company

• Interiors Completes Petals Catalog Acquisition

  Decorative accessories manufacturer and marketer Interiors, Inc., Mount Vernon, NY, has completed the acquisition of Petals, Inc., a catalog marketer

• Otto Versand Sales Said to Grow 10.4%

  Mammoth cataloger Otto Versand GmbH, based in Hamburg, Germany, said fiscal 1999 sales rose 10.4% on gains at its specialty retail units, according to

• New York State Revising Spam Measure

  Legislation in New York State to control unsolicited commercial e-mail introduced two months ago, is about to be revised in a way to protect Internet

• DIRECT Listline

  African American Women on Tour The Lake Group now manages the newly available 50,700-name African American Women on Tour (AAWOT) file. These women attended

• Prodigy and Recompute Launch Joint DM Program

  Computer direct marketer Recompute Corp., Austin, TX, Prodigy Communications Corp., and LIFE Financial Corp., Riverside, CA, have launched the Prodigy

• DIRECT Listline

  Aquarium Fish Magazine This 44,109-name list identifies 12-month U.S. subscribers to this magazine. This publication covers issues of interest to hobbyists

• Cahners, Boucher Combine Databases

  Cahners Business Lists has combined its database with the 1.5-million name DecisionMaker IT Marketplace Database from Boucher Communications magazine