Chief Marketer Staff

• Wal-Mart, Amazon.com Settle Lawsuit

  Amazon.com, Seattle, and Wal-Mart Stores Inc., Bentonville, AR, are settling a lawsuit charging that the online bookseller hired computer system managers

• Short Cuts

  Computer direct marketer PC Connection Inc., Merrimack, NH, reported that net sales for the first quarter ended March 31, 1999 were $224.8 million, compared

• DIRECT Listline

  National Wholesale This 951,720-name list has new pricing and selects. These buyers have purchased hosiery, lingerie, lounge wear and apparel by mail

• J.C. Penney to Publish Teen Magazine

  J.C. Penney, the fourth largest retailer in the United States, said it will publish a magazine aimed at the teenage market. The magazine, tentatively

• Snyder Combines Its DM Services Companies

  Snyder Communications Inc., Bethesda, MD, has integrated its Direct Services Group under the brand name Brann Worldwide, creating one of the world’s largest

• Y&R to Acquire KnowledgeBase for $175 Million

  Advertising conglomerate Young & Rubicam Inc., New York, agreed to acquire database marketing agency KnowledgeBase Marketing Inc. for $175 million in

• Poor Performance May Remove Apac From Nasdaq

  Service bureau giant Apac TeleServices Inc., Deerfield, IL, said it has received a routine notice from Nasdaq that, because the company’s common stock

• HouseHold Direct Works on Shareholder, Customer Contact

  HouseHold Direct Inc., formerly RDI Marketing Inc., Bloomfield, CT, which runs membership clubs, said it was changing several media and consulting relationships

• Interactive Marketing Technology Merges with Shur de Cor

  Interactive Marketing Technology Inc., Tarzana, CA has merged with Shur de Cor Inc., a Nevada-based company. The resulting firm will operate under the

• Short Cuts

  The Townsend Agency, Rosemont, IL, has made some staff additions: Shelly Blaemire has been appointed vice president/group account director; Alisa Clancy