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Chief Marketer Staff

  • JoAnne Dunn Moves to The Credit Index

    The Credit Index, Mount Arlington, NJ, has hired list expert JoAnne M. Dunn as senior vice president of sales and marketing. Dunn had been with Mal Dunn

  • Medicine Overtakes Computers in Web Advertising

    Although computers and software continued to be the top spenders in Internet advertising with $461.8 million last year, their share of total Web advertising

  • DIRECT Listline

    Contributors A list of donors to charitable and political causes identifies more than 1 million individuals. Telephone numbers are available for more

  • Short Cuts

    San Francisco-based flower direct marketer Calyx & Corolla (www.calyxandcorolla.com) has launched an entirely new Web site, in response to 800% to 2,000%

  • Sears Launches Web Site to Sell Major Appliances

    Sears, Roebuck and Co., Hoffman Estates, IL, has launched what it is calling “the widest selection of major appliances on the Internet” at (www.sears.com).

  • NEBS Teams With WebNow.com to Build Web Sites

    New England Business Service Inc., Groton, MA, entered into a joint marketing agreement with WebNow.com, an Internet utility company to offer a free online

  • Lands’ End Net Income Up 25% in 1Q

    Lands’ End Inc., Dodgeville, WI, reported net income of $6.5 million on net sales of $290 million for its first quarter ended April 30, 1999, compared

  • List Industry Pioneer Hal Burnett Dies at 74

    Hal L. Burnett, list industry pioneer, died Sunday, May 2. He was 74. Burnett began his career in the list business in 1960, representing Compiler’s Plus,

  • Bid.Com Losses Grow, Revenues Soar

    Internet auctioning company Bid.Com International Inc., based in Toronto, reported a net loss of $3.5 million Canadian for the quarter ended March 31,

  • Dell, Micron Settle FTC Charges Over Misleading Ads

    Two computer manufacturers have agreed to settle Federal Trade Commission charges that their computer lease advertisements on the Internet, television