Chief Marketer Staff
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Short Cuts
Retailing giant Kmart Corp., Troy. MI, has named James Eckl vice president, electronic commerce. Eckl will directly oversee the development of the company’s
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Former Postmasters General Endorse Postal Overhaul
Four of the last five Postmasters General delivered a strong endorsement of legislation in Congress that would overhaul the U.S. Postal Service at the
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DIRECT Listline
Flyer Magazine A 20,600-name list of active subscribers to this bi-weekly aviation publication. These individuals are not just flying enthusiasts, they
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Catalog Sales Drop Trims Revenue for Sharper Image
Sharper Image Corp., San Francisco, had a 3% uptick in first-quarter revenue, from $39.8 million to $40.9 million. Most of the increase, however, came
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Federal Court Blocks Enforcement of Anti-Slamming Rules
A federal appeals court in Washington Tuesday stopped the Federal Communications Commission from enforcing new rules increasing the remedies for consumers
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FTC Probe Alleges West Indian Phone Scammers
The Federal Trade Commission is looking for whomever is using unsolicited e-mail, better known as spam, to trick recipients into calling an international
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Urban Outfitters Net Sales Up 47% From Last Year
Urban Outfitters Inc., Philadelphia, reported net sales for the first quarter were $57 million, compared with $39 million for the same quarter last year.
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Marketsmith Signs Acxiom/Direct Media as First Client
The newly formed strategic marketing outfit, Marketsmith, West Milford, NJ, has signed a contract with Acxiom/Direct Media, its first client.Marketsmith
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Talbots Reports First Quarter Sales and Income Gains
Cataloger/retailer Talbots Inc., based in Hingham, MA, reported net income of $19.4 million for the quarter ended May 1, a gain over $14.5 million in
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Fingerhut Takes Stake in 1-800Birthday.com
Cataloger Fingerhut Cos. Inc., Minneapolis, has acquired a 19.9% equity interest in 1-800BIRTHDAY.com, a direct marketing and Internet birthday gift and