Chief Marketer Staff
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Beenz.com Taps Lowe Fox, Pavlika for Consumer Effort
Internet-based premiums and incentives marketer Beenz.com has tapped Lowe Fox Pavilka to run its $10 million advertising effort, in anticipation of the
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DIRECT Listline
ACLU This is a 147,190-name list of last-12-month members. The American Civil Liberties Union works to expand and protect rights guaranteed by the Constitution
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Staples to Sell Off Miller Family Shares
Office supplies marketer Staples Inc., Westborough, MA, has filed with the Securities and Exchange Commission for the sale of 11.1 million shares held
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Acxiom and ALC Officially Announce Talks
Acxiom Corp. and American List Counsel announced formally Friday that they have signed a non-binding letter of intent for the proposed merger of Acxiom
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Think New Ideas Merges With Answerthink
Interactive advertising agency Think New Ideas Inc., New York, has entered into an agreement to merge with AnswerThink Consulting Group Inc. in a deal
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Amazon.com Names Galli President and COO
Online bookseller Amazon.com, Seattle, has named Joseph Galli president/COO. Until April, Galli was president of Black & Decker’s Worldwide Power Tools
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China.com Files for IPO; AOL Acquires 10% Stake
Hong Kong-based China.com Corp. has filed a registration statement with the Securities and Exchange Commission to launch an initial public offering of
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Morgan Confirms DMI-ALC Merger Talks
Acxiom company leader Charles Morgan confirmed yesterday that his firm is negotiating with American List Counsel to create a new list giant consisting
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Coldwater Creek Cuts Catalog Costs
Coldwater Creek, Sandpoint, OH, had net sales of $65.1 million in first-quarter 1999, compared with net sales of $79.9 million in first-quarter 1998.
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Kobs, Smith, Bauer Named to DMA Hall of Fame
The Direct Marketing Association has named Jim Kobs, chairman and CEO of Kobs Gregory Passavant, and Eddie Smith, champion of the direct marketing industry