Chief Marketer Staff
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DIRECT Listline
Clifford & Wills The 700,000-name list of 24-month buyers from the Clifford & Wills catalog, will be updated quarterly, even as the catalog undergoes
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Harte-Hanks Has E.piphany
Harte-Hanks Inc., San Antonio, has signed a reseller and systems integration agreement with E.piphany, a specialist in customer behavior analysis. Terms
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Ticketmaster Buys MSN City Guides For $240 Million
Microsoft Corp., Redmond, WA, will sell the entertainment pages of it MSN Sidewalk online city guides to Ticketmaster Online-City Search Inc.In a stock
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The Urge To Merge Is Up In DM
The Winterberry Group LLC, a direct marketing industry research company, released the first edition of Direct Marketing Services Industry Mergers and
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Online Shopping Surges, But Teens Aren’t Buying It
Revenue from e-commerce will top $36 billion by the end of the year, more than doubling the $14.9 billion earned in 1998. The shopping spree, however,
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MSGI Buys Stake In Screenzone
MSGI Inc., New York, a direct and interactive agency, will acquire a 10% stake in Screenzone Media Networks, LLC. Screenzone, an interactive broadcast
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Safe Technologies International Acquires Web Franchiser
Internet technology firm Safe Technologies International Inc., Palm Beach, FL, has signed a binding letter of intent to acquire all of the shares of Connect.Ad,
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DIRECT Listline
Cargonews Asia This list identifies 13,121 subscribers. It was recently updated. The publication provides news and feature coverage about the Asian freight
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Public TV List-Swap Flap Could Endanger Funding
Funding for public television stations across the nation may be in jeopardy because of allegations that Boston public television station WGBH improperly
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ValueVision to Form Unit to Explore Net Ventures
Television shopping network ValueVision International Inc., Minneapolis, will form a new subsidiary dedicated to aggressively pursuing and managing new