Chief Marketer Staff
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Newsday Charging; Study Says People won’t Pay
In a move that bucks a recent study finding that consumers are reluctant to pay for online content, New York Newsday began charging non-subscribers for access to certain parts of its Web site today.
Under the plan, Newsday print subscribers and customers of the newspaper’s parent Cablevision will have complete access to the Web site. Others will have to pay $5 per week for an online subscription.
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Digital
Chinese Search Firm Strong In Third Quarter
Baidu, a Chinese-language Internet search firm, pulled in $187.3 million in revenue during third-quarter 2009, a 39.1% jump from what it generated in third-quarter 2008.
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Publicis Offers Global Revenue Snapshot
Advertising agency conglomerate Publicis pulled in $1.55 billion in revenue during its most recent third quarter, a 5.3% drop from the $1.64 billion it realized during third-quarter 2008.
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Stock Sale Helps Boost IAC’s Third Quarter Income
IAC, which provides a variety of online consumer services, generated $336.6 million during its third quarter, down from $369.3 million in third quarter 2008. The company recorded net earnings of $21.7 million, compared with a net loss of $14.8 million a year ago.
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Email
Constant Contact Unveils Event-Marketing Tool
Constant Contact yesterday announced Constant Contact Event Marketing, a service the e-mail marketing software-on-demand provider claims will help small businesses and organizations professionally promote and manage registrations and RSVPs for their events.
Small businesses, associations, and non-profits can use Constant Contact Event Marketing to manage event promotion, communicate with invitees and registrants, and capture and track registrations and payments – all in a single tool, Constant Contact said in a statement.
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Email
Stupid Advocacy Watch: CAUCE Should Know Better
The Coalition Against Unsolicited E-mail has sent a letter to Canadian Prime Minister Stephen Harper supporting the passage of Canadian anti-spam bill C27 that employs what has to be some of the silliest reasoning in the history of Internet advocacy.
Wait a second. What? What was that? Oh yeah. Right.
CORRECTION: The Coalition Against Unsolicited E-mail has sent a letter to Canadian Prime Minister Stephen Harper supporting the passage of Canadian anti-spam bill C27 that
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Email
Stupid Sales Pitch Watch: Psst… Wanna Buy a Domain?
A spam e-mail arrived in my inbox last week from someone calling himself Robert Chandler offering the domain AffluentConsumers.com for sale for
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Email
Why Opt-In Shouldn’t be Law
Many experts lately have been decrying efforts to kill or gut an anti-spam bill working its way through the legislative process in Canada.