Chief Marketer Staff, Author at Chief Marketer

7-Eleven to Install Digital TVs in more than 6,000 Stores

In a deal with Digital Display Networks, digital TVs will be installed in more than 6,200 7-Eleven stores throughout the U.S. and Canada once the roll out is complete in the fourth quarter of 2010

Del Monte Consolidates Work with Catapult and Draftfcb

Del Monte Foods will consolidate all of its consumer promotion and shopper marketing work under two agencies of record

Engauge Hires VP of Media

Marketing agency Engauge has hired Tom Hickey as vice president of media

Simplot Web Site Shows Chefs Why Food Prep Is Hell

Simplot Food Group is hoping to appeal to foodservice professionals with a new Web site promoting its Roast Works brand of packaged, pre-cut, pre-roasted vegetables

PAPA JOHN’S: on Nov. 10 will give away pizzas to firefighters at their firehouses to recognize their contributions to the communities. The promotion introduces the pizza makers new Six Meats pizzas and the Six Cheese pizzas

Restructuring Charges Damp RR Donnelley’s Third Quarter

There’s nothing like $131.7 million in restructuring and impairment charges to pull net earnings down. This was the case in printer RR Donnelley’s third quarter, when the company recorded $14.6 million in net earnings