Chief Marketer Staff

• Advantage Marketing Systems is Barely Profitable

  Advantage Marketing System had net income of $8,551 for fiscal 2001, down from net income of $492,934 in 2000. The nutritional supplement marketer had

• Catherine Sadler Named CMO of Ann Taylor

  Catherine Sadler has been promoted to chief marketing officer of Ann Taylor Stores Corporation Inc. In her new position she will oversee on- and offline

• USPS Submits Overhaul Plan To Congress

  The U.S. Postal Service, facing rising costs and shrinking business, asked Congress Thursday for a law change overhauling its operations. The plan would

• DoubleClick, Tacoda Systems and 24/7 Real Media Join Online Publishers Association

  Three online marketing firms have joined the Online Publishers Association (OPA) as associate members. The firms are media and research firm DoubleClick,

• Scholastic Buys Baby’s First Book Club for $7.5 Million

  Scholastic Corp. has purchased Baby

• Former NYC Mayor Guiliani Headlines DMD NY Conference

  Former New York City mayor Rudolph Guiliani and PMG John E. Potter will be among the speakers at the DMD Marketing Conference and Expo New York, which

• USPS OIG Takes Charge of Internal Probes

  The U.S. Postal Service has transferred some of the duties of its Inspection Service to its Office of Inspector General (OIG). As of last Thursday the

• Aptimus Appoints Rapp Collins VP to Board

  Aptimus Inc., San Francisco, has named Richard C. Gallagher, vice-chairman of Rapp Collins Worldwide, to its board of directors. Aptimus provides online

• DIRECT Listline

  Leading American Liberal Donors Loring Direct Response is offering this new-to-market file of 261,086 active and current donors to liberal causes sourced

• Brylane Names Shannon To Newly Created COO Post

  Cataloger Brylane Inc has named Michael G. Shannon to the newly created position of Chief Operating Officer, effective April 15., He will be responsible