Chief Marketer Staff
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Live From NEDMA: Unresolved Problems Can Haunt You
Problems that are successfully solved can be the basis for a strong customer relationship. But an unresolved problem can haunt a company for a long time.
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MarketsOnDemand Releases Five Files
MarketsOnDemand has introduced five new lists, effective April 29. These files, which are part of the Chicago company’s consumer interest list, are opt-in.
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USPS Sends Message of Caution After Pipe Bomb Explosions
The U.S. Postal Service has urged residents in several Midwestern states to use extreme caution when opening rural roadside mailboxes after a series of
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NetRatings Buys DoubleClick’s @plan Products for $18.5 Million
NetRatings Inc. has bought DoubleClick Inc.’s @plan products for $18.5 million in cash and stock. The deal also included a multi-year research partnership
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J. Jill Hires Lynch as VP Fulfillment
The J. Jill Group Inc. has named Kathie Lynch as vice president of fulfillment operations. Lynch takes over for Steve Lord who had announced his retirement
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Short Cuts
Office products marketer Office Depot Inc., Delray Beach, FL, plans to expand its European Business Services Division into Italy. A New sales force will
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ALC of New York to Take Management of Current Catalog File
ALC of New York LLC has been appointed the exclusive list manager of the Current Catalog buyers file. The appointment takes effect June 1. The file identifies
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1-800-FLOWERS.COM Acquires Popcorn Factory
1-800-FLOWERS.COM has acquired The Popcorn Factory from Wand Partners Inc., a private investment firm.
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Live From NEDMA: Gaffny Named Marketer of Year
Tom Gaffny was named the New England Direct Marketing Association’s Direct Marketer of the Year. Gaffny is senior vice president of creative services
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Efforts to Buy Fingerhut Fail
Federated Department Stores Inc. and Business Development Group Acquisition Inc. (BDGA) have terminated negotiations for the sale of Federated subsidiary