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Chief Marketer Staff

  • Short Cuts

    Millard Group, Inc. has hired Kelly Russo as an account manager in list management in the Darrien, CT office. Doylestown, PA-based Collectible Concepts

  • Four Convicted in LA Telemarketing Scam

    Four people were convicted in Los Angeles on Tuesday of telemarketing fraud. The Los Angeles Times reported that Kirk Kuykendoll, 53, of Thousand Oaks,

  • Brookstone Posts $6.5 million First Quarter Loss

    Brookstone Inc. reported a net loss of $6.5 million for the first quarter of 2002, compared to a net loss of $5.2 million for the same period last year.

  • Talbots Catalog Sales Down 11% for Quarter

    The Talbots Inc. posted net sales of $391.3 million for the quarter ended May 4, down 2% from the $401.1 million reported for the same period in 2001.

  • Zany Brainy Credit Card Buyers File Debuts

    Edith Roman Associates today has introduced the Zany Brainy 1.9 million credit card buyers file. It includes a 153,600-name one-month buyers file for

  • Mail-Well Sells Label Division

    Mail-Well Inc. sold its Mail-Well Label division to Renaissance Mark of Denver. The purchase price was undisclosed. Renaissance Mark is a privately held

  • Sears Raising Funds to Buy Lands’ End

    Sears, Roebuck & Co. raised $1 billion yesterday, 33% more than planned, from a sale of 30-year bonds to help fund the purchase of Lands’ End. Sears announced

  • Abercrombie Markets Children’s Thongs, Riles Critics

    Abercrombie & Fitch has come under attack once again for its racy marketing tactics. This time, the firm is marketing thong underwear in children’s sizes

  • DMA: Catalogers Could Handle UPS Strike

    The Direct Marketing Association is downplaying the potential effects a strike against United Parcel Service Inc. might have on the catalog industry.

  • Live From CM: USPS Faces Challenges Over Circulation Auditing

    A publishing industry group is actively combating U.S. Postal Service challenges to controlled circulation figures, filing a challenge on behalf of one magazine this month and working with an advisory group to review current guidelines.