Chief Marketer Staff

• Spiegel and MBIA Settle Lawsuit over ‘Payout’

  The Spiegel Group and MBIA Insurance Corp. have settled their lawsuit over a planned $20 million payout, which Spiegel argued would have harmed Spiegel and its credit card unit, FCNB.

• Euro RSCG Worldwide Becomes Yahoo’s Worldwide Agency

  Euro RSCG Worldwide will become the agency of record for Yahoo Inc.’s worldwide business. Black Rocket Euro RSCG in San Francisco will be the lead agency.

• Brylane Appoints Friedman Chief Marketing Officer

  Mark Friedman has been named chief marketing officer at Brylane Inc. in New York. He starts his new job June 3.

• Jupiter Media Metrix Puts Two Units on Block

  Two units of financially ailing Jupiter Media Metrix are up for sale, and the New York firm hopes to find a buyer in the next two months. Divisions on

• MERCEDES-BENZ RIDES SHOTGUN WITH ‘MEN IN BLACK’

  Montvale, NJ-based Mercedes-Benz North America will introduce its new E-Class with a little help from “Men in Black II.” The tie-in deal with Sony’s Columbia

• FTC Names Price Telemarketers Should Pay for Do-Not-Call Lists

  The Federal Trade Commission last week proposed that telemarketers should pay up to $3,000 a year each to help finance a national do-not-call registry

• Short Cuts

  Stuart Lynn will retire as president and CEO of the Internet Corp. for Assigned Names and Numbers by March 2003. Andrew McLaughlin, another executive

• Sears $1.9 Billion Offer for Lands’ End Gets Nod From Feds

  Sears, Roebuck and Co.’s purchase of Lands’ End Inc. for $1.9 billion has been approved by federal regulators, Associated Press reports said.

• CAMPBELL SOUP TAKES LABELS ON THE ROAD

  Camden, NJ-based Campbell Soup Co. in July takes its Labels for Education program on the road with a national tour visiting Kroger, Ahold, Albertsons,

• E-mail Lists Still Priced Highest, But Consumer Files Falling: Study

  The highest-priced list category on the market is permission-based business-to-business e-mail, according to the annual Worldata List Price Index. This