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Chief Marketer Staff

  • Former Fingerhut DB Execs Form DM Services Company

    Five former database marketing executives at the now-defunct Fingerhut catalog have formed database marketing services company Decision Intelligence Inc.

  • Valpak Partners With National Advertisers in Re-Branding Push

    Valpak expects big returns for a 40-million-piece drop going out Monday. In the promotion, which runs June 3 through July 8, Valpak is partnering with 1-800-flowers.com and Disney DVD to offer a contest and coupons for savings on disks and blooms.

  • Spiegel and MBIA Settle Lawsuit over ‘Payout’

    The Spiegel Group and MBIA Insurance Corp. have settled their lawsuit over a planned $20 million payout, which Spiegel argued would have harmed Spiegel and its credit card unit, FCNB.

  • The Great Plains

    How fitting it is that Chicago is home to this year’s catalog conference. The mail order business was born here, and the whole Midwest was its nursery. And judging by recent events, the industry might also end up being buried here.

  • Under the Canopy Returns

    (Catalog Age) Just months after its launch in 1998, Under the Canopy was forced to shelve its print book and sell solely online. But three years later,

  • Short Cuts

    Global Business Services has acquired Eagle Postal Centers Inc.’s 13 postal stores in the Dallas area. The purchase price is $1.5 million in cash, stock

  • Alloy Posts Sales and Net Income Gains

    Alloy Inc. has reported first-quarter revenue of $50.4 million, a 79% increase over the same period last year.

  • DIRECT Listline

    Chemical Engineering Venture Direct Worldwide is offering the active subscriber file of Chemical Engineering. The list includes 73,411 paid U.S. subscribers,

  • Weider Assigns SF Interactive

    Weider Interactive Networks Inc. has hired SF Interactive to help it sell its Optimize Fitness Systems and iShape lines online. SF Interactive will provide

  • Cross Media Completes JWE Purchase

    Cross Media, the multi-channel marketing company, has completed its acquisition of JWE Enterprises.