Author

Chief Marketer Staff

  • Letters to the Editor

    *Letters to the Editor LETTERS TO THE EDITOR Re: Loose Cannon: Your Tax Dollars Subsidize Bad Airline CRM (DIRECT Newsline, Oct. 27, 2002): * Love your

  • Maxxcom Posts Profit in Quarter

    Maxxcom Inc. reported net income of $600,000 for the third quarter, up from a loss of $5.7 million last year. The advertising agency reported gross billings

  • Short Cuts

    Millard Group Inc., Peterborough, NH, has promoted four employees. Donna Hamilton, who heads up Millard Group’s West Coast office, has been promoted to

  • Penney to Raise Earnings Expectations

    J.C. Penney Co. Inc. plans to raise its short-term earnings expectations for the quarter that ended Oct. 26, according to published reports. But sales

  • Ad-Free Search Engine Debuts

    A new portal and search engine, MyWay.com, went live today. The site will have no banners or pop-up advertisements.

  • Christine Frye, Chief Privacy Officer, Leaves Experian

    Christine Frye, chief privacy officer of Experian

  • DIRECT Listline

    Miles Kimball Catalog Requestors This newly updated list now features 115,520 individuals who have requested this gift, toy, houseware and health and

  • Europe Becomes Large Online Holiday Market

    Europe will become the No. 1 region for worldwide online sales in the fourth quarter, Worldwide online holiday sales in 2002 are projected to total $38.2

  • CoolSavings Launches Coupon Network

    CoolSavings Inc. is launching an Internet distribution network for coupons and samples from CPG manufacturers, retailers and restaurants. CoolSavings

  • Verizon Settles Spam Suit

    Verizon has reached a settlement in a spam lawsuit against Additional Benefits, LLC, a Detroit commercial e-mail company and its owner, Alan Ralsky. Reston,