Chief Marketer Staff
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J.C. Penney Slashes 2,000 Jobs From Catalog Business
J.C. Penney Co. Inc. will cut 2,000 jobs from its struggling catalog business in a move that is expected to save the company $30 million. The move, announced
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Nasdaq Delists Concepts Direct
Concepts Direct Inc., a Longmont, CO catalog and Internet direct marketer, has been delisted from Nasdaq. The company received the delisting notification
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Williams-Sonoma Revises Guidance after CEO’s Departure
Williams-Sonoma Inc. reduced its earnings forecast this morning following the departure of CEO Dale Hilpert. The retailer-catalog firm announced that
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Neiman Marcus Direct Boosts Sales
The Neiman Marcus Group experienced a 2.8% decline in comparable revenue in December, despite an increase in direct marketing sales. The Dallas-based
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24/7 Real Media and ValueClick Settle Patent Lawsuit
The year-long patent dispute between 24/7 Real Media Inc. and ValueClick Inc. has been settled, 24/7 announced today. ValueClick Inc. and its Mediaplex
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Letters to the Editor
The Flaws in Do-Not-Call I am responding to yesterday
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List & Database Update
Spa Magazine American List Counsel has been named manager of the Spa magazine list. It includes the names of 30,000 active subscribers. These readers,
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Curmudgeon At Large: I Guarantee® That My Guarantee® Is Guaranteed® to Guarantee®
Two annoyances this time. First: What
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Williams-Sonoma CEO Hilpert Is Out
Dale Hilpert has left his post as chief executive officer of Williams-Sonoma Inc., the company announced this morning. Edward A. Mueller, a board member,
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60 Minutes II Segment to Focus on Financial Privacy
A 60 Minutes II segment the show researched during last year