Chief Marketer Staff

• Live from Government Affairs: North Carolina Tries to Collect Tax on Postage

  North Carolina has started auditing companies for sales tax it says is owed on postage. The audits, which are now in the administrative hearing stage,

• Live from Government Affairs: Wyden Defends CAN-Spam Bill

  Sen. Ron Wyden (D-OR) predicted yesterday anti-spam legislation will be enacted this year. But he wants his version passed, not the one being floated

• Penney Income Falls Nearly 30%

  J. C. Penney Co. Inc. reported net income of $61 million for the first quarter, off 29% from $86 million last year. The cataloger and retailer reported

• Short Cuts

  Singer Direct Inc. has promoted Donna Malavolta to director of alternative media from senior account executive and Desiree Narciso to director of multimedia

• Momentum Restructures: CEO/CFO Forced Out

  Momentum North America has “eliminated the positions” of CEO, Mark Shapiro and CFO Jerry Best, both of whom worked from the St. Louis office. “It’s a

• Burger King Reveals New Strategy

  Burger King Corp.’s CEO Brad Blum last week mapped out a new strategy plan for the No. 2 QSR that de-emphasizes discounting and plays up quality. The

• Delia’s Directors Invest in Company

  Four senior executives and board members at cataloger D

• Partners Climb On Board for Sinbad Release

  DreamWorks Consumer Products is prepping for a multi-million dollar campaign to plug the July 2 debut of animated film Sinbad: Legend of the Seven Seas.

• Live from Government Affairs: Privacy Tops DM Ailments

  A holistic remedy is the only thing that will cure the biggest ailment facing direct marketers: The privacy issue. So says H. Robert Wientzen, president

• Cordiant Mulls Options

  Cordiant Communications Group is mulling purchase offers after reeling from the loss of its global client Allied Domecq, whose contract ends in October.