Chief Marketer Staff

• Judge Stops FCC From Handling No-Call List

  The Do Not Call List is on hold again. Yesterday, Supreme Court Justice Stephen G. Breyer declined the telemarketing industry’s request to stop the Federal

• Letters to the Editor: [Re: Black September]

  : I, along with many thousands, enjoy the industry news you provide in your newsletter.

• Euro RSCG Worldwide Hires James Heekin as President and COO

  Euro RSCG Worldwide has named James R. Heekin to the newly created position of president and COO. Heekin will be responsible for worldwide operations

• Radisson Tags $5.5 Million Campaign with Points Offer

  Radisson Hotels & Resorts is running a fall promo for loyalty club members as part of its $5.5 million “Stay Your Own Way” ad campaign that broke earlier

• Direct Hit: Black September

  Most DMers entered last week focused on their fall sales and perhaps getting ready for the DMA conference. By week’s end, their field was in the middle

• List and Database News

  Computer Shopper E-mail CNET Networks Inc. for the first time is releasing the e-mail list of Computer Shopper Magazine. The file is being managed by

• Agencies

  McDonald’s Sponsors Tony Hawk Tour

  McDonald’s Corp. will sponsor skateboarder Tony Hawk as part of its first global campaign “I’m lovin’ it.” Big Mac gets a presence at Hawk’s 29-city Boom

• Mail Stream: A Report on Incoming Direct Mail

  Lands’ End Kids highlights a few children who have made a difference in the world with its “Born Hero Awards.” The catalog, mailed mid-August, devotes the cover and first few pages to recognize five of those outstanding kids.

• Short Cuts

  Mokrynski & Associates Inc. has hired John Ahern as a senior sales executive in its insert media management division.

• Kellogg’s Executive VP Alan Harris Takes on CMO Role

  Alan F. Harris, Kellogg Co. executive VP and president of Kellogg International, has been named chief marketing and customer officer for the consumer