Chief Marketer Staff, Author at Chief Marketer

October Sales All Over The Lot for Marketers

October direct sales results for several retailers were a mixed bag, with some reporting cuts associated with pulling back resources, and others generating

Direct-to-Consumer Sales Lead Restoration Hardware’s Fortunes

Home furnishings chain Restoration Hardware burnished its sales figures with a substantial jump in catalog and Internet sales. The Corte Madera, CA-based

Shareholders to Vote on Boise Acquisition of OfficeMax

Both Boise Cascade Corp. and OfficeMax Inc. shareholders will meet on Dec. 9 to vote on Boise

Senate Passes Credit Reporting Improvement Act

The U.S. Senate passed the National Consumer Credit Reporting System Improvement Act of 2003 by a 95-2 vote on Wednesday. Among other provisions, the

Fingerhut Direct Launches Jewelry Direct Mail Program

Fingerhut Direct has mailed two 100,000-piece efforts for a jewelry continuity program. The mailing, which was sent out Nov. 1, is the first since the

ALC Wins American Baby Files

Meredith Corp. awarded its American Baby Files to American List Counsel as of Nov. 1. The last-12-month file contains 1.7 million records. Other files

Catalog Efficiencies Help Brookstone Trim Third Quarter Loss

Third quarter sales for Brookstone Inc. rose to $73.7 million from $62.8 million a year ago. While the company did not release total net loss figures,

List and Database News

Environmental Compliance Alert Newsletter The 26,276 active subscribers to this bi-weekly newsletter are interested in receiving information about air,

Attorneys Goldstein, Kent, Others Join Manatt Phelps & Phillips

Advertising, marketing and media law specialists Linda A. Goldstein and Jeffrey S. Edelstein have joined the New York office of Manatt, Phelps & Phillips,

True Value Founder Who Introduced Direct Mail to Chain Dies: Reports

Edward E. Lanctot, whose Chicago-based hardware store eventually became the True Value hardware chain, died in Park Ridge, IL last week. He was 84. The