Chief Marketer Staff

• Federal Spam Bill Heads for President’s Desk

  Direct marketers breathed a sigh of relief over dinner Tuesday night. The U.S. Senate pushed through by unanimous consent the anti-spam legislation that

• Federal Spam Bill Heads for President’s Desk

  Direct marketers breathed a sigh of relief over dinner Tuesday night. The U.S. Senate pushed through by unanimous consent the anti-spam legislation that

• List and Database News

  Handsome Rewards

• TransUnion Acquires DM Firm Douglas-Danielle

  TransUnion has acquired Douglas-Danielle Inc., a firm that offers marketing campaign creation, management and analysis products and services. Terms of

• Interline Brands Acquires Florida Lighting

  Interline Brands has acquired Florida Lighting Inc., Pompano Beach, FL. Florida Lighting markets lighting and electrical products to contractors, retailers

• Letters to the Editor

  : The decades-long propaganda war against direct response is what we

• To Our Readers

  Direct Newsline will not publish a Friday edition. Our next regular issue will come out Monday, Dec. 1. We wish our readers a safe, happy and healthy

• Wunderman Names Wolfgang Haf CEO, Wunderman Europe

  Wolfgang Haf has been tapped to serve as CEO of Wunderman, Central Europe, a newly created position. The office will unify Wunderman

• NEDMA Issues Calls for Creative Excellence Contest

  The New England Direct Marketing Association has issued a call for submissions to its Creative Excellence in Direct Marketing contest. Award categories

• Toy Sites Fuel Initial Online Holiday Spending Burst: Study

  Toy and video game Web sites saw 99% growth jumps in the last two weeks – the start of the holiday shopping season – according to Nielsen//NetRatings,