Chief Marketer Staff

• Ultra Sheen Announces BarberShop2 Sweeps

  Hair care products manufacturer Ultra Sheen is sponsoring the Ultra Sheen BarberShop2 Sweeps, the brand’s largest consumer promotion to date. One winner

• Beef DMers Explore CRM Steps in Light of “Mad Cow” Fallout

  If there has been a massive turning away from beef as a result of bovine spongiform encephalopathy (so-called

• P&G Increases Support for United Negro College Fund

  Procter & Gamble will use a slate of promotions in 2004 to increase its donation to the United Negro College Fund to $1.1 million. Cincinnati-based P&G

• FTC Denied Injunction Against Pop-Up Ads

  A federal judge denied the Federal Trade Commission’s request to block a software firm from sending pop-up ads online. The case goes to trial on March

• Burger King Appoints Chief Nutritionist

  Miami, FL-based Burger King Corp. announced the appointment of Dr. Joanne Lichten, Ph.D, RD, to the post of chief nutritionist last week. Dr. Lichten

• Manatt Adds Litigation Firm

  Law firm Manatt, Phelps & Phillips will merge with litigation boutique Parcher Hayes & Snyder, beefing up Manatt’s roster of entertainment clients and

• Brands Give Toys and More to Kids for the Holidays

  Cypress, CA-based Bandai America, Inc. contributed more than $5 million worth of toys to the 2003 U.S. Marine Corps Reserve Toys for Tots campaign. A

• JoS. A. Bank Has Strong Holiday Sales

  JoS. A. Bank Clothiers Inc. reported that, despite snowstorms along the East Coast, it had exceeded management

• Peet’s Coffee & Tea Appoints New Chairman

  Peet

• Merkle Names Charchaflian Vice President

  Direct Marketing Inc. has named Pierre Charchaflian to the new position of vice president, client management services. In this position, he will oversee