Chief Marketer Staff
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Pepsi to be Sold in Iraq After 14 Year Hiatus
Pepsi products will again be appearing on store shelves in Iraq for the first time since 1990 in an agreement with PepsiCo International and Baghdad Soft
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AOL Debuts New Dial-up Service
America Online has launched a new low-price dial-up service. The service, offered by Netscape, will cost $9.95 per month for unlimited use. It includes
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New Products and Services
My1StDomain.com: a new domain name registration service–Pacific Software Publishing Inc., Bellevue, WA.
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Williams-Sonoma Reports Increased Revenue
Williams-Sonoma Inc. said that net revenue for the eight-week holiday period ended Dec. 28,2003, increased 17% to $723 million, including $38 million
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Napster Brings Music to Target Stores
Napster plans to bring its online music experience to retail in a deal with Target Corp. The companies plan to launch the first “one-stop shop” in a retail
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Grandson of Este Lauder Named to Lead Company
Este Lauder Cos. has named William Lauder, the grandson of the company’s founder Este Lauder, as chief executive. The appointment takes effect July 1.
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Lillian Vernon Still Keeps Them Rapt
The grand dame of catalog marketing, Lillian Vernon, presented her first public speaking engagement since her retirement to a rapt audience of DM on Thursday.
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Time Life Fined $30,000 Over Pennsylvania DNC Law
Time Life, Inc. will pay $30,000 in civil penalties following charges that it violated Pennsylvania’s Do-Not-Call law, the state said Tuesday. The state
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Chrysler Signs as Sponsor of NBC’s The Apprentice
Chrysler announced this week its sponsorship of NBC’s new prime-time reality show, The Apprentice, which premieres tonight. The sponsorship includes automotive
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Short Cuts
Mexican agency Grupo Vale has become part of Euro RSCG Worldwide, the global marketing communications agency. The agency is headed up by Javier Vale as