Chief Marketer Staff
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U.S. Judge OKs Legislature’s E-Message Blocking
A federal judge in Sacramento, CA has ruled that the state legislature can block an overwhelming number of electronic messages to state lawmakers to combat
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List and Database News
Gaiam Inner Balance ALC of New York is now managing this direct-mail-sourced file of 12,083 last-24-month buyers from this natural products catalog. Selections:
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British Bank Invests $18 Million in Online Advertising
U.K.-based bank Alliance & Leicester (A&L) is investing 10 million pounds ($18.4 million) in Web-based marketing and advertising in 2004 in a bid to increase
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PRC Chair: More Postal Service Transparency Needed
Postal regulators testified Wednesday that while the U.S. Postal Service needed more flexibility in setting rates, it must exhibit greater financial transparency,
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U.S. Drug Stores Fear Canadian MO Pharmacies
American pharmacists estimate that they have lost 10% of their business to Canadian pharmacies–usually via the Internet–and most expect that loss to
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Turner and Dodge in Marketing Deal
Turner Network Television and Dodge have signed into a marketing partnership for the network’s upcoming original series, The Grid. The partnership includes
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Draft Hires VP, Director of Digital Strategy
Jonathan Sackett has joined ad agency Draft
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Travelocity Europe Acquires German Travel Site
Travelocity Europe will acquire travelchannel.de, a German online travel site, for an undisclosed sum. With the acquisition, the online travel service
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Letters to the Editor
: Congratulations for having the courage to publish and republish
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Popowitz Appointed CEO of Nutrition Sciences
Rick Popowitz hass been named chief executive officer of Nutrition Sciences Corp., a subsidiary of Orlando, FL-based Bio-One Corp. As head of Nutrition