Chief Marketer Staff

• Home Depot to Buy 24 Kmart Stores in $365 Million Deal

  Home Depot will buy and convert up to 24 Kmart stores. The deal is worth as much as $365 million, depending on how many stores Home Depot buys, and should be negotiated by mid-August, according to Kmart. The two are negotiating the number and location …

• American Institute for Cancer Research Picks Merkle for Donation Processing

  The American Institute for Cancer Research, a charity that provides educational services regarding diet, nutrition and cancer, has chose Merkle to provide

• Eclipse Direct Marketing Merges with Osprey Interactive

  Eclipse Direct Marketing (EDM) has merged with Boston-based Osprey Interactive Inc. Eclipse will assume the accounts receivable of Osprey Interactive

• Ebay Adds MetaReward to Anything Points Program

  Ebay will offer MetaReward, an online rewards and loyalty program, to members of its Anything Points program. MetaReward, which is part of Experian Consumer

• List and Database News

  Everyday Food – Enhanced File This subscriber list has been enhanced with Equifax demographic and lifestyle information. It consists of 300,880 active

• Marketers Asked to Suspend Activity on National Day of Mourning

  The Direct Marketing Association is calling on its members to refrain from making marketing calls and sending commercial e-mails to consumers on June

• Claria Countersues L.L.Bean Over Spyware Claims

  Claria Corp. filed a counterclaim June 3 against cataloger L.L.Bean, according to a Claria statement. In May, L.L.Bean filed individual complaints against

• DMA’s List & Database Council Names Mokrynski List Leader of the Year

  Donald Mokrynski, chairman of Mokrynski and Associates Inc., was tapped to be the List Leader of the Year by the Direct Marketing Association

• Nautilus Group COO Resigns Amid Staff Promotions

  The Nautilus Group Inc. has accepted the resignation of Kevin Lamar, its chief operating officer. The Vancouver, WA-based exercise equipment marketer

• New Products and Services

  TransUnion Prospects on Demand: This new offering allows marketing to access continuously updated information on the buying behavior of more than 190