Chief Marketer Staff

• ALC Acquires CircTrack

  American List Counsel has acquired CircTrack, a research service founded in 1997 by circulation guru Dan Capell. Designed to assist publishing executives,

• Extraprise Signs Partnership Agreement with Alterian

  Extraprise has signed a licensing agreement with Alterian, a global provider of database marketing and customer insight solutions. Extraprise will use

• Roxio Renews Contract with Kefta

  Santa Clara, Calif.-based Roxio Inc., a digital media software company, has renewed its yearly contract with Kefta Inc., a provider of real-time customer

• Mamma.com Inc. Acquires Digital Arrow

  Montreal-based Mamma.com Inc.’s wholly owned subsidiary, Mamma.com (USA) Inc., has concluded the acquisition of Digitalarrow LLC, a privately held, online

• Vestcom International Inc. Initiates “Dialogue” with Exstream Software

  Vestcom International Inc. is utilizing Lexington, Ky.-based Exstream Software Inc.

• Veteran DMer Betty Warden Dies

  Long-time Chicago direct marketer Betty Warden died of cancer last Thursday, Direct Newsline has learned. Warden, a former president of the Chicago Association

• Drugstore.com Expects $5.2 Million Loss

  Drugstore.com Inc. expects to report a net loss of $4.5 million to $5.2 million for the second quarter. The online retailer expects to report revenue

• List and Database News

  National Tax Training School This list contains 140,076 last-12-month buyers of direct-mail-sourced tax-related books. Selections: Gender, business address,

• Internet Use Growing Among Farmers: USDA

  Half of America’s farms and ranches have Internet access and nearly 39% report using a computer for their farm business, according to new data released

• JobWings.com Acquires Actijob.com

  JobWings.com, owner of Internet job search engine Nicejob.ca, has acquired competing Canadian firm Actijob.com for an undisclosed sum. For jobWings, this