Author

Chief Marketer Staff

  • Subscription Confirmations May Thwart Hackers

    Study findings released by Tuscon, AZ-based Arial Software LLC indicate a computer hacker could easily destroy the e-mail database of most companies.

  • Sundance Catalog Sold

    (Catalog Age) Although previous reports indicated that the Sundance Catalog Co. had last week received a capital infusion from two private equity firms,

  • Loose Cannon: Bring on the Snotnose Brigade

    A quick look at my high school and college transcripts shows that I didn’t exactly embrace academia: As someone once said about an entirely different

  • Putnam Media Files Move to Edith Roman

    Putnam Media Inc. has transferred management of its magazines

  • FedEx Opens Miami Shipping Hub

    FedEx Express, a subsidiary of FedEx Corp. has opened a $50 million shipping hub at Miami International Airport. The 145,000 square-foot facility will

  • New Penguin Unit Outsources Customer Service

    Penguin Group USA Inc. has hired NewRoads Inc., a call center and fulfillment services company, to help launch its new direct sales subsidiary Family

  • Short Cuts

    Eugene P. Beard has been elected to the board of directors at St. Petersburg, FL-based Catalina Marketing Corp., where he will serve on the audit committee.

  • Letters to the Editor

    : Yes, I am guilty of writing about the Hispanic market since the

  • List and Database News

    EMSi Small Business Master File Enterprise Marketing Solutions Inc. (EMSi) has appointed 21st Century Marketing to manage the EMSi Small Business master

  • Mail Stream: A Report on Incoming Direct Mail

    British fashion designer Johnnie Boden introduces his menswear collection to the U.S. in his summer catalog. After a half-year flirtation with package mailings, Louis Rukeyser’s Wall Street has once again turned to the magalog format.