Chief Marketer Staff

• Molson and Coors Heat Up Merger Talks

  Molson Inc. and Adolph Coors Co. have stepped up merger talks, creating the possibility for a new giant in North American brewing, according to The Wall Street Journal. The report said that the talks could fall apart. The two companies, Molson, based in …

• Team USA Softball: We Will Be Safe in Athens

  STRATFORD, CT — Several potential Team USA athletes have bowed out of competition for the upcoming Summer Games, stating their fear of adequate security in Athens. However, two of USA Softball’s highest-profile athletes said Saturday that security …

• Harte-Hanks Names Bullington to Head Facility

  Harte-Hanks Inc. has named Bill Bullington managing director of its marketing services facility in Fullerton, CA. Most recently, Bullington served as

• Short Cuts

  Office Depot has selected Alpine Access Inc., to provide inbound call center support for its commercial clients in a one-year contract.

• U.K. Internet Advertising Accounts for 3% of Total

  Internet marketing expenditures in the U.K. accounted for 3% of advertising revenues last year, surpassing the industry’s own target of 2% by this fall,

• Mail Stream: A Report on Incoming Direct Mail

  Blessings

• Muldoon to Receive DMEF Award

  The Direct Marketing Educational Foundation will honor Katie Muldoon, president of Muldoon & Baer, Inc. and America Online for their leadership roles

• Scholastic Names Keene Executive VP

  Scholastic has named Linda B. Keene, executive vice president of marketing. She succeeds Dick Spaulding, who has been with the company for 44 years. She

• ExactTarget Gets $10.5 Million in New Financing

  ExactTarget, an Indianapolis-based e-mail marketing service provider, has been given $10.5 million in new financing by New York-based Insight Venture

• Spiegel Sold to Managers, Golden Gate Capital

  Spiegel Inc. has sold its catalog to Spiegel Catalog Holdings Group, a group comprised of senior management and Golden Gate Capital, for an undisclosed