Chief Marketer Staff

• Wendy’s Rolls Out Healthy Kids’ Menu Choices

  Wendy’s is launching new Kids’ Meal options nationwide as part of an ongoing commitment to providing nutritious choices on its menu. New options include a national rollout of milk and fruit cups in Kids’ Meals instead of soft drinks and French fries, …

• Sprint Center In Voters’ Hands

   

• Letters to the Editor

  : I’m surprised you didn’t recommend eBay to Deep Tread. Or hasn’t

• Bill to Boost E-mail Privacy Introduced

  Four U.S. House members have introduced a bill that would strengthen privacy protections for e-mail in light of a federal court ruling that opened up

• Children’s List Protection Bill Proposed

  Rep. Darlene Hooley (D-OR) on July 22 introduced the Children

• Collegiate-Pacific Completes Acquisition of Dixie

  Collegiate-Pacific Inc., the institutional sporting goods direct marketer, has completed its acquisition of Dixie Sporting for approximately $6 million

• List Industry Tech Innovator Tony Capato Dead at 65

  Tony Capato, who specialized in building computer systems for the list industry, died on Sunday night of leukemia. He was 65. Capato had most recently

• New Products and Services

  Wireless-Ported Numbers File: helps marketers avoid placing marketing calls to cellular phones inadvertently

• List and Database News

  Broadband Subscribers This list contains 592,704 last-12-month subscribers to this magazine about the Internet. The source is custom compilation. Selections:

• Mail Stream: A Report on Incoming Direct Mail

  Home decorating catalog Shades of Light recently added yet another product category to its ever-expanding offerings: water-based glazes and washes for use in enhancing the appearance of painted walls. Parkinson’s Disease Foundation recently re-branded its image, complete with a new logo design, tagline and a fresh look.