Chief Marketer Staff
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List and Database News
Shades of Light Catalog Buyers Within the last 12 months, 25,996 consumers have made purchases from this table lamps, chandeliers, bath lights, lampshades,
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Boise Sells Paper, Building Products and Timberland Assets
Boise Cascade Corp. will sell its paper, forest products and timberland assets. The buyer consists of affiliates of Boise Cascade LLC, a new company formed
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Janet Morris Joins Direct Media
Janet Morris has accepted a position in Direct Media Inc.’s List Management Division. She will serve as team leader. Morris most recently worked in the
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USPS to Spend $300 Million on New Scanning Equipment
The U.S. Postal Service has signed a multi-year ordering agreement with Motorola for a new generation of hand-held scanning devices, which helps the USPS
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Martha Stewart Living Omnimedia Names New Chairman
Jeffrey W. Ubben of Martha Stewart Living Omnimedia has stepped down as the company
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Colgate-Palmolive Report 2Q Sales Up 4.5%
The Colgate-Palmolive Co. last week reported second-quarter sales of $2.6 billion, up from $2.5 billion one year ago. Net income increased 4% to $373.9 million from $359.8 million. Global unit volume grew 5%. North American sales slipped 2.5% and unit …
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Ben & Jerry’s Founder Criticizes Bush Via Tour
Ben Cohen is on the road again, but he’s not selling ice cream this time. Ben burns Bush Cohen is behind the Pants on Fire Tour, whose single vehicle—a 12-foot effigy of President George Bush with fake flames shooting out his pants—is traveling the …
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Ralphs Settles Travel Promotion Suit
Ralphs Grocery Co. will give hotel vouchers to thousands of consumers to settle a California lawsuit over its spring 2003 Great Escape promotion. The promo offered a two-night hotel voucher to Ralphs Club shoppers who spent more than $400 between June 4 …
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Coors, Molson Merge
Adolph Coors Co. and Molson, Inc. last week agreed to merge, creating a new company that will be the world’s fifth-largest brewer by volume, with combined sales of $6 billion. The new company, Molson Coors Brewing Co., will have operating scale and …