Chief Marketer Staff
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Acquisition of SBI.Razorfish by aQuantive a Done Deal
Digital marketing services and technology company aQuantive Inc. has closed on the acquisition of SBI.Razorfish, an Internet marketing and consulting
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Cox Target Media Decides to Stay in Pinellas County
Cox Target Media has decided to stay in Florida versus moving its printing operations to a site near Atlanta, home to parent company Cox Enterprises Inc.,
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USPS to Spend $300 Million on New Scanning Equipment
The U.S. Postal Service has signed a multi-year ordering agreement with Motorola for a new generation of hand-held scanning devices, which helps the USPS
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List and Database News
Pakistani Households by State This list contains 73,807 households taken from Ethnic Technologies
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Missouri AG Reaches Agreements with MCI and AT&T
There will be two fewer companies making telemarketing calls to the 1.6 million Missouri households on the state
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Warner Bros.’ Catwoman Pounces on Fifth Ave.
New York City fashion mecca Henri Bendel has joined up with Warner Bros. Consumer Products to stylishly promote the release of the film Catwoman. Halle Berry as Catwoman To celebrate the film’s opening, some of the fashion industry’s most celebrated …
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Timberland Tours the Great Outdoors
Timberland Co. targets outdoor enthusiasts with a Summit to Sea outdoor-event tour. Timberland sponsors the adventure racers of Team GoLite/Timberland The national tour hits 78 sporting events and adventure races, and runs July through October. …
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Malibu Toys Sponsors Gemz for Candy Rings
The five pop princesses of the new girl group Gemz will be donning Finger Lites Light-Up Candy rings during performances in a sponsorship deal with Malibu Toys. The tween-age group, whose first album debuted in June, will be performing at malls, camps …
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G-III/Carl Banks Teams With NASCAR
G-III/Carl Banks has joined forces with NASCAR to create the sport’s first fashion line apparel for the multi-cultural consumer. The men’s and women’s collection that will be available for Fall 2004. “I am extremely excited about this partnership,” said …
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Bobbleheads To Decide Mock Election at Ballparks
Will it be Bush or Kerry in 2004? Baseball fans from Minnesota to Florida will give an early indication of this year’s presidential race on Aug. 2, when Bobblection Night is held at seven minor-league ballparks. The six teams owned by The Goldklang …