Chief Marketer Staff
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Concepts Direct to Sell Four Catalogs
Concepts Direct Inc., Longmont, CO, will sell its Linda Anderson, The Music Stand, Garfield Stuff, Characters and New Bargains catalog brands to Direct Retailing Inc.
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Phishing Attacks to Double by Next Year: Report
Losses from fraudulent e-mail phishing attacks will total $137 million globally in 2004, estimates TowerGroup.
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Kansas Jumps on Canadian Web-Drug Bandwagon
Kansas residents will be able to buy lower-cost prescription drugs from Canada and Europe under a new program from Gov. Kathleen Sebelius.
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Collegiate Pacific to Acquire Orlando Team Sports
Collegiate Pacific has signed a letter of intent to acquire Orlando Team Sports (OTS), a regional distributor of team sporting goods.
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News Briefs
COOLBRANDS INTERNATIONAL, INC.: has entered into four new brand licenses for new frozen snacks to be distributed in the U.S. next year. They are: Care Bears, Justice League (including Batman, Superman and Wonder Woman), No Pudge! and Snapple. …
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MarketPlace Direct Launches Online Fulfillment Service
MarketPlace Direct Inc. has launched Fulfillment Caf
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Short Cuts
AvVaa World Health Care Products Inc. has kicked off
a commercial and informational Web site http://www.help4skincare.com. -
List and Database News
Mailing lists for rent.
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DMA Shakes Up Its Executive Staff
John A. Greco Jr., new CEO of the Direct Marketing Association, today announced his much-anticipated executive shake-up.
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Pushing the Envelope: My Civic Duty
As I write this column, it