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Chief Marketer Staff

  • Lamps Plus Launches Catalog

    Lamps Plus the Chatsworth, CA-based specialty lighting retailer has entered the catalog business. This month the firm began mailing the first of 7 to 10 million catalogs it plans to distribute nationwide this year.

  • Pamela Maphis Larrick Joins FCBi

    Pamela Maphis Larrick has joined FCBi Worldwide, the direct, online and customer relationship marketing arm of Foote Cone & Belding. Her appointment as chairman and CEO is effective immediately.

  • People in the News

    The board of directors at RedEnvelope Inc. has promoted Ed Schmults to chief operating officer. Schmults has been with the San Francisco-based company since May 2004, serving as senior vice president of operations. Schmults’ new responsibilities will include overseeing the firm’s distribution and customer service centers. In other news, RedEnvelope named Gary Korotzer vice president of marketing. Korotzer formerly worked for Charles Schwab & Co.

  • Letters to the Editor

    : Richard, you’re one of my favorite direct mail writers, but some of your New Year’s resolutions are a little cocky, especially slapping at the U.S.P.S. and also at IT directors.

  • List and Database News

    Information Refinery Inc. has assumed management of the Construction Subcontractors list. These 785,826 records were generated from the Web site ContractorPower.com. Owners, presidents, executives and general managers in the independent contractor business are identified.

  • USA Network, HSN Plot Reality Show

    Think of it as Survivor for the business world: USA Network and HSN Network will produce Made in the U.S.A., a reality show that lets undiscovered inventors and entrepreneurs compete for a one-year contract with home-shopping giant HSN to sell their …

  • Movie Gallery Trumps Blockbuster to Buy Hollywood

    Movie Gallery will buy Hollywood Entertainment Corp. in a $1.2 billion deal, beating out Blockbuster Entertainment Corp. Blockbuster had said it would issue a cash tender offer for outstanding shares of Hollywood stock in mid-January if the chain wasn’t …

  • Burger King, Latin Music Stars Translate “Have It Your Way”

    Burger King Corp. has partnered with Latin music stars Pilar Montenegro and Obie Bermúdez to promote a new sweepstakes in which one grand-prize winner can receive a $10,000 gift card. Pilar Montenegro and Obie Bermúdez The company will feature the …

  • Campbell Plays Wellness Sweeps

    Campbell Soup Co. touts its wellness message with a sweepstakes that borrows its “Taste and Live the Best of Life” tagline. The Taste and Live the Best of Life sweeps dangles a grand-prize $50,000 kitchen makeover. Entrants register online at …

  • Supervalu Buys Total Logistics

    Grocery giant Supervalu will buy food logistics firm Total Logistics for about $233 million. The purchase gives Supervalu more coverage in supermarkets and other retail channels via Total Logistics staff, who deliver goods to stores. Milwaukee-based …