Chief Marketer Staff
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E-Zine Review: The Cafe by the Bay
San Francisco
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InterContinental Teams With American Express for Hotel Stay Rewards
InterContinental Hotels Group will begin offering American Express lodging cards as incentives within its Priority Club Rewards loyalty program. The agreement expands the number of hotels program members may use their rewards in from the 3,500 properties managed by InterContinental to more than a half-million facilities worldwide.
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Revenue Up, Income Down for Amazon.com
Amazon.com
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Advo Boosts Second Quarter Results on CA Expansion
Advo Inc., the Windsor, CT-based shared-mail firm, reported income of $10.5 million on revenue of $338.8 million during its second quarter, compared with $11.5 million in income and $304.3 million in revenue during second quarter 2004.
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Harte-Hanks First Quarter Up on “Spectacular” DM Results
Harte Hanks Inc. generated $25.1 million in net income during first quarter 2005, up from $18.8 million a year ago. Its revenue rose from $236.3 million to $268.3 million during the same period
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Catalog Conference Expands Exhibit Hall, Program
The 22nd Annual Catalog Conference will feature more than 200 speakers and more than 100 merchant companies, making it the largest Catalog Conference in its history, according to the Direct Marketing Association.
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USPS Seeks Vendors for Personal Stamp Test
The U.S. Postal Service is seeking vendors to create customized postage stamps for people that want to use them.
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People in the News
Pinnacle Entertainment has named Kyle Eichman director of strategic marketing; Renuka Jaypal was appointed president of OgilvyOne India, Ogilvy & Mather
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Letters to the Editor
: I was touched by that moving (actually, heartbreaking) story of Willem Blom. It is amazing that you have found an example of the horrors of the Holocaust that pertains to direct marketing – it shows how evil touches every aspect of life. Blom’s …
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List and Database News
Prospect lists for the direct response marketing industry.