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Chief Marketer Staff

  • RedEnvelope Taps Topio for Data Security

    RedEnvelope Inc., an online gift retailer, has selected Topio’s data protection suite to help it protect customer data.

  • R/GA Names Brown and Oppenheim

    R/GA has named Barbara Canning Brown director of analytics/CRM and Judy Oppenheim director of research.

  • Short Cuts

    Auction Mills Inc. has opened its online shopping portal.

  • List and Database News

    Mailing list availabilities

  • Buyers Guide

    When marketers look for your product or service, can they find your message? Or do your competitors get the business? Make sure they find YOU by listing your company in the Buyers Guide. The Buyers Guide delivers the year-round leads and new business you …

  • Contact

    Contact theDIRECT sales team for rates, deadlines, new opportunities or more information. Elizabeth O’Connor Associate Publisher, DIRECT (203) 358-4391elizabeth.oconnor@penton.com John Guadagno Account Executive (203) 358-3736john.guadagno@penton.com William CamarazaAssociate Publisher, Multichannel Merchant (305) 892-7416william.camaraza@penton.com Candice HadleyAccount Executive (630) 554-8989candice.hadley@penton.com Karen PutrimasClassified & Marketplace Ads (203) 358-4389karen.putrimas@penton.com Ed BerkowitzNCDM Sales (203) 358-3702ed.berkowitz@penton.com

  • Market/Audience

    DIRECT provides complete coverage of the robust and growing field of direct marketing, which marketers rely on more than ever to grow sales across channels. Overall, sales driven by direct marketing are projected to be $3 trillion in 2007 (1) Web-driven …

  • List and Database News

    R.J. Persson Enterprises Inc. has appointed Listdata Management Services Inc. to oversee its 14 entrepreneur and buyer lists, effective Sept. 1. The files generated by direct mail and space advertising include the Entrepreneurs at Home buyers list with more than 6 million names, and corresponding Canadian and international files.

  • Short Cuts

    NeWave Inc., an online auction firm, based in Long Beach, CA, is developing its first infomercial promotion. A test campaign is planned for September.