Chief Marketer Staff
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Neiman Marcus May Suspend Dividend
Neiman Marcus, the cataloger and retailer that was acquired in May, said it won’t pay its regular quarterly dividend in November because it expects the sale to close at that time.
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Bluefly Names Matson CMO
Bluefly Inc., an online apparel retailer, has named Brad Matson as chief marketing officer.
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Prilosec Turns Internet Purple in One-Day Online Blitz
Procter & Gamble’s acid reducer Prilosec OTC is set to activate its largest sweepstakes to date by turning high-profile placements on the Internet purple in a one-day media blitz.
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Short Cuts
The New Orleans-based Audubon Nature Institute has launched a Web site, www.auduboninstitute.org, to help raise $60 million for rebuilding its facilities and for continuing operations in 2006. Fordham Inc., an operating unit of Redi-Direct Marketing, …
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Digital
EBay answers the IP Voice Call
Voice over IP technology takes the analog waves of voice sounds, digitizes them into the ones and zeroes needed to transmit on data networks, sends them over the Internet, and then turns them back into sounds. And that
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Listline e-Newsletter 09/21/05
Infocus Marketing Inc. was named list manager for the 72,518-member
Mortgage Bankers Association. Most of these individuals, ranging in age
from 35 to 54, have an average of 20 years’ experience in the mortgage
industry. -
Atkins Funds Study of Veggie-Character Connection
Sesame Workshop this week received a grant from the Dr. Robert C. Atkins Foundation to further study how well Elmo sells broccoli. The Atkins foundation will give $73,000 to the non-profit producer of Sesame Street to expand its research project “The …
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Prilosec Turns Internet Purple In One-Day Online Media Blitz
Procter & Gamble’s acid reducer Prilosec OTC is set to activate its largest sweepstakes to date by turning high-profile placements on the Internet purple in a one-day media blitz. The NFL Season of a Lifetime Sweepstakes is part of Prilosec OTC’s …