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Chief Marketer Staff

  • Tips & Teasers

    The Small Business Administration has launched podcasts for small business owners. The podcasts will feature information and advice for new and established entrepreneurs on all aspects of starting, expanding and financing a small business, as well as business protection.

  • Feedburner Lights a Fire under RSS Ads

    If ads want to go where the eyeballs are, Chicago-based Feedburner is betting that they

  • Google Maps Makes a Deal for Bargains

    In a move that underscores the link between online research and offline shopping, Google will offer printable coupons for selected searches on its Google Maps feature.

  • Listline e-Newsletter 08/16/06

    Several e-mail lists have been released by Stamats Business Media.
    Buildings magazine has the largest count with 33,292 e-mail addresses,
    followed by Archi-Tech (14,605) and Interiors & Sources (10,904). Four
    separate regional files are offered for Meetings magazine, each with
    more than 8,000 e-mail addresses.

  • PART 2) It’s about consumer engagement

    IN THIS ISSUE:   As TV cools, brands pump marketing into alternative platforms   It’s about consumer engagement   Watch for change in the TV upfront model   The consumer is boss   Chart: TV COOLS AS INTERNET COOKS   Coming to …

  • Epsilon Interactive Acquires NJ Design Shop

    E-mail marketing services firm Epsilon Interactive is expected to announce today it has acquired Big Designs Inc., a Point Pleasant, N.J. graphic arts shop with a strong background in print.

  • B-to-B Recipients Want E-mail on Mondays, Tuesdays: eROI

    The overwhelming majority of recipients of business-to-business e-mail prefer to get it on Mondays and Tuesdays, according to a study released this week by e-mail service provider eROI.

  • Michigan AG’s E-mail Prosecutions Could Backfire

    (Magilla Marketing) E-mail marketers have been waiting for Michigan’s so-called child-protection do-not-e-mail registry to face a court challenge. And last week, in a roundabout way, they finally got their wish.

  • Staples Net Income Rises 19%

    Staples Inc. reported net income of $161 million for the second quarter, up 19% from $131 million last year.