Chief Marketer Staff

• Agencies

  Meet the Brokers: Michael Fishman

  Today we meet Michael Fishman, vice president of the list brokerage division at Specialists Marketing Services Inc., Weehawken, NJ.

• KFC Embeds Punch Line in New Snacker Ad

  KFC is rolling out a promotion around its newest Snacker sandwich that will have consumers replaying a TV spot to find a hidden message.

• Agencies

  Dr Pepper Reprises $1 Million Football Throw Contest

  Dr Pepper is back to quench college football fans’ thirst for $1 million. Now in its 11th year, the beverage maker is giving two fans a chance to win a $1 million cash prize as part of its 2006 ESPN College Pick ’em Game presented by Dr Pepper. The promotion is touted on more than 300 million Dr Pepper cans.

• Agencies

  Pennsylvania Man Wins Anheuser-Busch Trip to Oktoberfest

  Jay Pearcy got some great news: he is the winner of an Anheuser-Busch contest that sends him and three buddies to one of the world’s most popular destinations for beer lovers—the Oktoberfest in Munich, Germany.

• Post Office Promotes Passport Service

  The U.S. Postal Service (USPS) is touting its passport service through a tie-in with Shutterfly.com.

• News Briefs

  TIMBERLAND PRO: is rolling out a new…STARZ ENTERTAINMENT: is teaming up with…TIVO, INC.: and CBS SportsLine, an…

• Arthur Schiff Dies; Copywriter Behind Ginsu Knives

  If there is an afterlife and any cosmic justice, the first words Arthur Schiff heard when he died were:

• Agencies

  Xanga.com to Pay $1 Million for Violating COPPA: FTC

  Social networking Web site Xanga.com, and its principals, Marc Ginsburg and John Hiler, will pay a $1 million civil penalty for allegedly violating the Children’s Online Privacy Protection Act, the Federal Trade Commission announced yesterday.

• Agencies

  Sharper Image to Delay Filing of Second Quarter Results

  Sharper Image Corp. will postpone for five days the release of financial results for its second quarter ended July 31 while it reviews its historical stock option and other accounting practices.

• Jos. A. Banks Income Surges 32%

  Jos. A. Bank Clothiers Inc. posted net income of $7 million in the second quarter, a 32% increase over $5.3 million for the same period last year.