Chief Marketer Staff
-
OgilvyAction Promotes Colombo to Exec VP in New York
OgilvyAction, the global brand activation arm of The Ogilvy Group, has hired Michele Colombo, as executive vice president and managing director for the New York office.
-
News Brief
LIFELOCK: will be the title sponsor for the NASCAR Nextel Cup Series race at the Kansas City Speedway on Sept. 30.
-
Agencies
Meet the Broker: Ellen Blumenkrantz
Today we meet Ellen Blumenkrantz, vice president of list brokerage, Specialists Marketing Services Inc. She’s one of half a dozen brokers who moved over to Specialists a few months ago when it acquired NRL Direct.
-
Listline e-Newsletter 09/13/07
Several lists sourced from 866Search.com have been released. These
include a postal file that identifies 2.1 million singles who’ve
searched online to meet companions for dates and 1.7 million mothers at
e-mail addresses, among others. -
Digital
Publicis Acquires French Interactive Shop Wcube
Publicis Groupe has acquired Wcube, a French Internet marketing agency. Wcube will be renamed Publicis Modem France.
-
HL2 Acquires AMP Marketing of Orange County
HL2 Advertising, Seattle, has acquired AMP Marketing of Orange County (CA), for an undisclosed sum.
-
Agencies
Harry & David Narrows Losses
Harry & David Holdings Inc. posted a net loss of $7.8 million for the fourth quarter, compared to a net loss of $22 million last year.
-
Digital
Yahoo to Sell Ads for Social Network Site Bebo
Yahoo Inc. will sell most of the display advertising for Bebo, a British online social network, according to wire service reports.
-
Disney Exec Joins HP as CMO
Walt Disney Co. executive Michael Mendenhall has been named senior vice president and chief marketing officer for HP.
-
Agencies
Hospital Gowns to Arrive with TV Guides Promoting Grey’s Anatomy
The producer’s of the hit TV show “Grey’s Anatomy” are reminding viewers to watch the show with an unexpected campaign.