Chief Marketer Staff

• News Brief

  LIFELOCK: will be the title sponsor for the NASCAR Nextel Cup Series race at the Kansas City Speedway on Sept. 30.

• Agencies

  Meet the Broker: Ellen Blumenkrantz

  Today we meet Ellen Blumenkrantz, vice president of list brokerage, Specialists Marketing Services Inc. She’s one of half a dozen brokers who moved over to Specialists a few months ago when it acquired NRL Direct.

• Listline e-Newsletter 09/13/07

  Several lists sourced from 866Search.com have been released. These
  include a postal file that identifies 2.1 million singles who’ve
  searched online to meet companions for dates and 1.7 million mothers at
  e-mail addresses, among others.

• Digital

  Publicis Acquires French Interactive Shop Wcube

  Publicis Groupe has acquired Wcube, a French Internet marketing agency. Wcube will be renamed Publicis Modem France.

• HL2 Acquires AMP Marketing of Orange County

  HL2 Advertising, Seattle, has acquired AMP Marketing of Orange County (CA), for an undisclosed sum.

• Agencies

  Harry & David Narrows Losses

  Harry & David Holdings Inc. posted a net loss of $7.8 million for the fourth quarter, compared to a net loss of $22 million last year.

• Digital

  Yahoo to Sell Ads for Social Network Site Bebo

  Yahoo Inc. will sell most of the display advertising for Bebo, a British online social network, according to wire service reports.

• Disney Exec Joins HP as CMO

  Walt Disney Co. executive Michael Mendenhall has been named senior vice president and chief marketing officer for HP.

• Agencies

  Hospital Gowns to Arrive with TV Guides Promoting Grey’s Anatomy

  The producer’s of the hit TV show “Grey’s Anatomy” are reminding viewers to watch the show with an unexpected campaign.

• Burger King Joins Initiative to Promote Healthy Choices to Kids

  Burger King Corp. it is joining other well-known food and beverage companies to offer healthier food items for children.