Chief Marketer Staff
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Listline e-Newsletter 10/08/07
NCM Software Development Inc. has appointed the Cornerstone Group of
Companies to manage a list of 249,029 e-mail addresses of U.S. federal
employees. Sources include public records, Web sites and data licensing
agreements. -
Aspen Paid $3.2 Million to Acquire Newgen: SEC Filing
Aspen Marketing Services Inc. paid $3.2 million on Sept.28 to acquire Newgen Results Corp., a teleservices and database-marketing subsidiary of TeleTech Holdings Inc.
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Agencies
FTC Charges Hormone-Replacement Marketers
The Federal Trade Commission has lodged complaints against seven online marketers of alternative hormone replacement therapy products and settled with six, the commission announced last week.
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Agencies
Del Polito on Postal: Worry, Be Happy
(Multichannel Merchant) First, the bad news: You can expect a postal rate hike by next summer, according to Gene Del Polito, president of the Association for Postal Commerce. The good news? It’s likely that the rate-making process will follow the Postal Reform Bill’s new rules, meaning the increase will be subject to inflationary levels.
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Agencies
Dell Shutters Texas Call Center
Dell Computer Friday closed its call center in McGregor, TX, laying off as many as 500 people, according to wire service reports.
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Agencies
India’s Telemarketing DNC Goes Live Oct. 12.
The Telecom Regulatory Authority of India is activating its national do-not-call registry on Fri. Oct. 12.
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Agencies
TBS Hypes MLB Playoff with Door Hangers
TBS is flagging its inaugural year of Major League Baseball playoff coverage with hotel door hangers and giant-sized bobbleheads.
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Agencies
YouTube, HP Ask What Video Makers Want to Say
HP is partnering with YouTube to sponsor a contest where one filmmaker will win a $5000 prize, a screening at an international film festival and a meeting with executives from Fox Searchlight Productions.
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Agencies
Hostess Instant Win Game Ties to ‘Transformers’ DVD
Hostess has launched an instant-win game offering a host of prizes tied to the upcoming release of “Transformers” on DVD.
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Agencies
Kraft Names Winners in Oreo Jingle Contest
Kraft Foods has named a father-daughter duo as the winners of its latest Oreo cookie jingle contest