Chief Marketer Staff
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Agencies
USPS Makes Premium Forwarding Service Permanent
The U.S. Postal Service said Monday it has decided to offer its Premium Forwarding Service permanently after testing it
as an experimental product since Aug. 2005. -
Mobile
Consumers Remember Seeing Mobile Ads, Brands: Survey
One out of three mobile phone users in the U.S. can recall seeing or hearing an ad on their handset in the last three months, according to a new survey by mobile entertainment provider Limbo.
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Agencies
Nickelodeon Sets Course for Themed Family Cruise
In the latest expansion of its recreation initiatives, Nickelodeon is launching a family summer cruise with Royal Caribbean Cruise Lines.
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Agencies
Mars Pushes Caffeinated Snickers via College Sampling
Mars Snackfoods U.S. is giving a jolt to its candy offerings with something new: Caffeine.
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Agencies
Renuzit Launches Home Makeover Sweepstakes
The Dial Corp. is promoting an addition to its Renuzit air freshener line with a contest offering the chance to win a home makeover.
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Agencies
CBS Interactive Scores Grammy Partnership
CBS Interactive has been tabbed official online partner of The Recording Academy, with plans to pump up the volume on this year’s 50th annual “Grammy Awards.”
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News Brief
DELIA’S: has named Michele Donnan Martin as president. In her new role, Martin will lead product design and merchandising for the Delia’s retail and direct-to-consumer divisions.