Topic
Month: February 2014
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Data & Analytics
B2B Traffic Doesn’t Necessarily Stop on Holidays: Study
A recent study on B2B site traffic patterns suggests that marketers shouldn’t just automatically turn off the lights when a holiday approaches.
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Social
5 Ways to Improve Social Listening
Are you social listening? There are so many lost opportunities when you aren’t alerted or you don’t respond when your brand is mentioned—good or bad.
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Agencies
Chief Marketer Listline Feb. 2
List featured this week include Curve, Kohl’s Credit Card Statements and Wind and Weather Catalog.
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Agencies
Increasing Conversions by Improving the Mobile Experience
The key will be delivering high-quality mobile end-user interactions that match the speed and reliability of a desktop PC—an essential foundation for an omnichannel strategy.
