Target Ties Social Media to Stores/Catalogs for Holidays
Target launches what it said is its, “most digitally enabled effort ever” and brings social media to stores and catalogs with a loop to Pinterest.
How Chrysler’s Francois Scored Marketing Gold In Will Ferrell
The Fiat and Chrysler CMO has scored another major marketing coup with Will Ferrell’s Anchorman 2-based ad campaign for the new Dodge Durango.
Google Caught Testing Big Banner Ads on Search
After being “caught” testing a huge banner ad on a search results page, Google confirmed that it’s testing larger banner ads on results pages for brands.
Why YOU Should Put Tons of Copy on Your Landing Pages
Here are 10 reasons why marketers should be liberal with the amount of copy they include on landing pages.
85% of Web Pages Don’t Comply With TCPA Revisions
Just 15% of Web pages collecting contact information are complying with the new revisions to the Telephone Consumer Protection Act or TCPA.
Facebook, Pinterest and Twitter Are the ‘Big Three’ of Social Media Referral Traffic
A recent report from Shareaholic found that Facebook, Pinterest and Twitter are the “Big Three” when it comes to social media referral traffic. The company also found that StumbleUpon and Reddit aren’t as generous sources of referral traffic as they were last year. According to Shareaholic’s “Social Media Traffic Report,” during the 13 months of…
Why CMOs Must Embrace Responsibility for Revenue
In today’s business world, marketers who embrace their responsibility to advance revenue with in their organizations advance professionally.
Report: Number of U.S. Auto Insurance Quotes Requested Online Fell 5% in 2012
A new report from comScore offers a look at the state of the online auto insurance market in the U.S. One of the findings is that the number of quotes submitted online dipped in 2012, though more shoppers are getting more than one quote. According to comScore’s “2013 Online Auto Insurance Shopping Report,” 48 percent…
3 Best Practices for Successful Landing Pages
It takes a lot of work to get people to your site. Here's three best practices to build killer landing pages.
Chief Marketer Listline Oct. 21
Lists offered this week include Vermont Teddy Bear PIP and Conde Nast Statement Program.
- «Previous Page
- 1
- 2
- 3
- 4
- …
- 8
- Next Page»
