Month: August 2010
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Duracell Times Square SmartPower Lab
Best Multidiscipline Campaign Duracell Times Square SmartPower Lab Agency: The Integer Group Client: Duracell, a Procter & Gamble Brand Duracell was coming off of a very successful 2008 campaign. It wanted to repeat that successful program in 2009, but …
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LG U.S. National Texting Championship
2010 Pro Awards Finalist; Best Multidiscipline Campaign
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Dream Big
2010 Pro Awards Finalist; Best Campaign Generating Brand Awareness
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G-Series Mobile Locker Room
2010 Pro Awards Finalist; Best Campaign Targeting a Micro Audience
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Agencies
Good Marketing Execution Happens at All Touchpoints
In many marketing efforts, execution is often where the plans fall apart and the real victories and defeats emerge.
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Pull-Ups “El Baile de Pull-Ups” Potty Dance
2010 Pro Awards Finalist; Best Multicultural/Ethnic Campaign
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GameStop Surprize Attack
2010 Pro Awards finalist; Best Mobile Marketing Campaign & Best Retail/Co-Marketing Campaign
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“LG Transform To Something Better” Consumer Sweeps
2010 Pro Awards Finalist; Best Mobile Marketing Campaign
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American Airlines: 2009 Digital Holiday Card
2010 Pro Awards Finalist; Best Campaign that Uses a Holiday Theme in its Promotion
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True Path to Loyalty: Winning the C-Suite
Maybe it’s true that money can’t buy love. But when it comes to developing a loyalty plan that distinguishes one retailer from the rest, dollars are as important as passion