Month: December 2009

• Agencies

  Taradel’s New Direct Mail Division Serves Restaurants

  Taradel.com, an online printing firm, has expanded its direct mail service offerings aimed at the pizza and takeout food industry.

• Agencies

  DM Holds Good News For Talbots

  It takes a strong stomach to set aside a $50 million drop in sales, but The Talbots is fully justified in asking those following the company to do so.

• International Consolidated Acquires Millennium Teleservices

  International Consolidated Companies, Inc. (INCC) has acquired Millennium Teleservices, LLC a telemarketing firm

• Agencies

  Williams-Sonoma Earnings Not Penalized By Catalog Cuts

  Third-quarter 2009 direct marketing revenue for Williams-Sonoma Inc. dropped 8.1% from third-quarter 2008’s level, falling from $327.7 million to $301 million. But this was to be expected, as the company’s total catalog circulation fell 18.1%, and total pages circulated were down 20.6%. More, along with The Forecaster’s Take, follows.

• Agencies

  Mail Stream: December 14

  A bright orange catalog from Successories featuers a new look, new logo and 196 pages of inspirational merchandise. Soldiers

• Observation Is Key to Marketing Success

  Sherlock Holmes once pointed out that Dr. Watson saw things but did not observe them. He did not consciously note facts from the range of things his eyes passed over every day.

• Agencies

  Talbots Posts Income of $17.2 Million

  The Talbots Inc. posted net income of $17.2 million for the third quarter, compared to a net loss of $12.4 million in the prior year.

• Agencies

  Delia’s Reports Loss in Quarter

  Delia

• Mol Global Acquires Friendster

  Mol Global Pte. Ltd., a Malaysian online payment processing company, has acquired Friendster Inc., an online marketing and social networking company.

• Frandata Names O’Briant

  Frandata, a list company specializing in the \franchise industry, has named Kevin O’Briant as an analyst.