Upshot Buys Emerge Digital
Upshot has acquired Emerge Digital, an interactive agency and longtime partner
New Orders Fall As PetMed Express Cuts Ad Spending
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CRC Health Hires Linda Fisk As SVP Of Internet Marketing
CRC Health Group has hired Linda Fisk to serve as senior VP of Internet marketing.
ALS Association Picks Grizzard Communications As Agency Of Record
The ALS (Amyotrophic Lateral Sclerosis) Association has chosen Grizzard Communications Group, a direct response marketing and fundraising marketing firm, to serve as its agency of record.
InfoGroup “Evaluating Prospects” For Its Sale: Report
InfoGroup Inc., formerly infoUSA, refused to flat-out deny a published report claiming the company was taking acquisition offers. According to a company statement issued mid-day Sunday, infoGroup CEO Bill Fairfield would not comment specifically on the story, which ran in Omaha World-Herald. Fairfield did say
Get Real With Your List Expectations
So Balloon Boy was a hoax.
The World Is Poor: And the Meek Shall Inherit the Mall
Emerging markets like Brazil, Russia, China and India—and the emergent consumers that stoke them—are blazing new and unique ways to market their goods and services
Boysen, Rossi And Wilhelm Named to Long Island DMA Hall Of Fame
The Direct Marketing Association of Long Island has inducted Markus Wilhelm, Hank Rossi and Stuart Boysen into its Hall of Fame.
Direct Mail Credit Card Offers Plummet In Third Quarter
Credit card issuers sent out 391 million direct mail solicitations during the third quarter of 2009, according to Mintel Comperemedia. That
Jeannie Falcone To Lead The Agency At Harte-Hanks
Harte-Hanks, Inc. has promoted Jeannine Falcone to corporate VP, with responsibility for leading The Agency at Harte-Hanks
