Topic

Month: April 2009

  • A new twist to choosing top campaigns

    In the early years of affiliate marketing, picking an offer was as easy as finding the highest payout for the offer you wanted. There was no need to look into an offer any further.

  • Vertical Ad Networks: Growing Phenomenon

    According to a report released earlier this week by comScore, vertical ad networks are quickly emerging as an effective tool to reach a wider, more engaged audience.

  • Mother’s Day Spending Expected to be Lower

    Mothers in the U.S. can expect more frugal gift-giving this Mother’s Day, May 10.

  • Online Sales Rise in Q1 2009

    According to a survey conducted by Forrester Research and Shop.org, online retail sales in the U.S. rose 11 percent in the first quarter of 2009 compared to the same quarter in the previous year.

  • Adware: What Went Wrong?

    When adware companies make the news, rarely does the coverage discuss positive developments. As a lightening rod for controversy, the stories of their transgressions receive much more attention than any relating to their potential thriving.

  • What Went Wrong? Part II

    The adware space has managed to implode gloriously. It lasted years longer than it might at other times because of the rather lengthy media recession following the internet bubble bursting

  • Agencies

    Hershey Game Offers Sleepover at the Smithsonian

    The Hershey Co. has unleashed a host of promotions around its sponsorship of the upcoming film, “Night at the Museum: Battle of the Smithsonian,” set to open in theaters May 22

  • Listline e-Newsletter 4/29

    More than 183,112 individuals sourced from different vehicles identified themselves as electronic games enthusiasts

  • Net is Newspapers’ Best Opportunity Yet: Digital Survey

    Though this would seem to be the worst time in the newspaper industry’s history, the Internet presents it with its best opportunity to date

  • Chinese Search Engine Firm Sees Profit, Revenue Gains

    Baidu, a Chinese-language search provider, generated the equivalent of $118.6 million during first-quarter 2009, up 41% from first-quarter 2008’s level.