Month: December 2008

• Agencies

  Samsung Attempts World Record for Fastest Texting Skydivers

  Samsung Telecommunications America attempted to establish the Guinness World Record for “Fastest Text Messaging While Skydiving.”

• Agencies

  Mail Stream: December 22

  Wine Enthusiast’s slim jim catalog features one of Santa’s reindeer in a state of inebriation, along with 15%/20% discounts based on order volume. A package insert from the United Service Organization asks potential donors to make the holiday a little brighter for someone in the military. And FAO Schwartz goes green with Santa by offering a variety of environmentally friendly toys

• Listline e-Newsletter 12/22

  Infocus Marketing Inc. has been tapped to manage of list of 6,348 members of the American Board of Examiners in Clinical Social Work.

• Agencies

  Spot Shot Stain Remover Partners with ‘Marley & Me’ Film

  It seems a perfect match. A cute little puppy and a product that removes pet stains.

• Agencies

  Mobile Promo Helps iPhone Users Get into “The Spirit”

  A promotional campaign for the Lionsgate movie “The Spirit” is the latest to field a buzz promo specifically for the iPhone mobile user crowd.

• Agencies

  mtvU Runs ‘Indebted’ Contest with $10K Prize

  They may not discover the solution to the nation’s fiscal quagmire, but aspiring student economists who devise a video game to deal with the economic downturn have a shot at a $10,000 prize in an mtvU contest.

• Mobile

  Fox Mobile Spreads ‘Simpsons’ Holiday Cheer

  Fox Mobile Distribution is pushing more than 100 new, exclusive mobile clips from “The Simpsons,” including holiday-themed content from America’s favorite dysfunctional animated family.

• Insurance Australia Sells DM Unit Hastings to Execs

  Insurance Australia Group (IAG) is selling off its direct marketing unit Hastings Direct as part of a management buyout, in a deal worth 23.5 million pounds ($34.9 million).

• Hong Kong Man Pleads Guilty to Spamming

  A Hong Kong business executive pleaded guilty last week in a Detroit court for his part in a scam where tens of millions of spam messages were sent, pumping up the stock price of Chinese companies.

• Aurelius Acquires Book Club Associates

  Book Club Associates, the UK’s biggest mail-order bookseller and unit of Bertelsmann, has been sold to the Munich-based industrial holding Aurelius, according to wire service reports.