Pro motion – This agency’s client, Duck Brand Duct Tape, had introduced over 100 new prints, patterns and colors and wanted to reach its new customer base, the Crafter. The solution? The “Duck Tape Rolls Across America Tour,” a 31-foot RV where consumers created their own Duck Tape creations that stopped in 80 cities. Some 76,000+ consumers were engaged during 176 event days (so far). Revamped its website. A huge gong rings in new business.
Chief Marketer 200
Red Moon Marketing FCB/RED TSMGI (The Specialized Marketing Group, Inc.) Ventura Associates International LLC PrizeLogic Track Marketing Group GMR Marketing Wire Stone Ignited FCBX